The problem you solve
One clear problem keeps the scope tight. Each additional problem is effectively another product to build and test.
COST GUIDE
An MVP exists to answer one question at the lowest sensible cost. This guide shows what a first release typically costs, how it differs from a full product, and how to spend an early budget where it teaches you the most.
Plan your MVPThe right MVP depends on what you need to learn. These are the three stages we most often discuss with founders.
Designed screens and a testable flow, so you can show the idea to users and investors before building a backend.
A working product with the core user journey, accounts, a simple admin area, and basic analytics.
The core features delivered on web and mobile, or a mobile first product with its own backend.
These are indicative ranges for projects built by a small, senior team. They are a planning guide, not a quote. A real estimate depends on your scope, integrations, and how much of the design is already decided.
Knowing the difference keeps the first release small and the expectations realistic.
| MVP | Full product | |
|---|---|---|
| Goal | Test whether the idea works with real users | Serve a proven market at scale |
| Features | Only the core user journey | Complete feature set and edge cases |
| Design | Clean and simple | Polished on every screen and state |
| Infrastructure | Sized for early users | Built for growth and heavy traffic |
| Typical timeline | Weeks to a few months | Several months or longer |
Because an MVP is small, a few decisions account for most of the price.
One clear problem keeps the scope tight. Each additional problem is effectively another product to build and test.
A product for one kind of user is far cheaper than one that needs customers, vendors, and admins from day one.
Clear, conventional screens are enough to test an idea. Custom visuals can follow once the product is proven.
Payments and identity checks usually need the real thing. Many other integrations can be handled manually at first.
Sensitive data raises the security and testing needed, even in a first version.
Shipping in weeks means accepting rough edges. We agree on which ones are acceptable before we start.
The process is built around learning early, not around building everything.
We agree on the one thing that must be true for the product to work and design the release to test it.
FirstFeatures that do not support that test are moved to a later list.
ScopingWorking software is shown regularly so direction can change while it is still cheap.
WeeklyReal users try the product and we look at behaviour rather than opinions.
ReleaseThe data tells you whether to improve, pivot, or invest in the full product.
After launchFounders rarely have unlimited money at this stage. These habits make it go further.
A successful MVP is the start of a product, not the end of the project. Once people are using it, you will know which features matter, which do not, and where users get stuck. That evidence is what makes the next budget easier to plan, and often smaller than the one you imagined at the beginning.
We design MVPs so they can grow. Sensible structure, clear code, and documented decisions mean the next stage builds on the first instead of replacing it.
THE FIRST STEP
Share your goals, your current setup, and the main challenge you want to solve. We will use that context to discuss a practical scope and the information needed to plan the work.
Start a project conversationThe goal of an MVP is evidence, not completeness. We help founders choose the smallest release that can test their riskiest assumption, build it in short cycles, and decide what to do next based on real user behaviour. Keeping the first stage small protects your budget and makes the next investment easier to justify.
A clickable prototype can cost $2,000 to $6,000, a working web MVP commonly costs $8,000 to $25,000, and a product delivered on web and mobile often falls between $20,000 and $50,000. The figure depends on how many user journeys the first release must support.
A prototype shows how a product could work and is used to test ideas with users. An MVP is a working product that real users can sign up for and use, even if it has only the core features.
Prototypes can take a few weeks, and working MVPs usually take 6 to 12 weeks, or longer when mobile apps and several integrations are involved. A narrower scope is the most reliable way to shorten the timeline.
If the market or the product idea is unproven, build an MVP first. A full product makes sense once you know what users value and are ready to invest in polish, scale, and the complete feature set.